My Huffington Post article as a podcast



Listen to my Huffington Post article on how to enhance content marketing with video, as a podcast


Enhancing Content Marketing With Videos

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The power of content marketing combined with video

Originally published in The Huffington Post  uk

Online marketing in today’s world has become extremely competitive, indeed. This compels us to discover new methods to make what we have to offer, be it a product or service, standout from the crowd. Otherwise, rest assured we will find ourselves completely overwhelmed by digital voices that are enormously louder, more powerful and honestly, more attractive than what we may have to offer. One such key aspect to maintaining a relevant presence online is to use videos to “marketise,” if you will, your business.

Continue reading “Enhancing Content Marketing With Videos”

Need-to-know statistics about digital marketing

Vast potential seen in digital marketing

Originally published in FINMAPS   finmaps-logo

A huge industry by the name of digital marketing is booming extensively these days as 80% of all consumers are conducting their product research online. With 2016 winding down you need to blueprint a serious digital marketing strategy for the coming year. For starters, a few statistics would do good to take into consideration and open some eyes.

Continue reading “Need-to-know statistics about digital marketing”

The 1-2-3 of launching a correct Big Data strategy


Originally published in   finmaps-logo

The most important factor in managing a big data project is to adopt an adequate strategy forward from day one. Obviously, there is big business potential in big data. As a result, the number of chief data officers (CDOs) currently appointed is accelerating, rising from 400 in 2014 to over 1,000 in 2015, according to experts, adding 90% of all major corporations will have appointed a CDO by the year 2019. Continue reading “The 1-2-3 of launching a correct Big Data strategy”



Originally published in Creative Design Studios

Nearly all of us are involved in at least one type of marketing to enhance our business opportunities and revenue. Marketing in any way for our brand(s), business(es) and even ourselves is considered absolutely crucial in this day and age when people are spending most of their minutes and hours online, and less in real-life relationships. Continue reading “HOW VIDEO MARKETING CAN HELP YOU REVOLUTIONIZE YOUR BRAND & BUSINESS”

Content marketing is a must-learn art for all modern marketers


Whether you are a leading corporation facing intense competition, a mom or even an ordinary restaurant, digital marketing has for quite some time now been the key method to find new business areas. Continue reading “Content marketing is a must-learn art for all modern marketers”

Economies, ecosystems & smaller entities undergoing major change by blockchains


Originally published in  finmaps-logo

For anyone who has ever been involved in real-estate transactions, they completely understand how complex and complicated the entire process can be. The unending number of parties involved from day one to the finish line can be incredible, including the likes of banks, brokers, government tax authorities, insurance companies, land registries and other intermediaries. Of course, there is always the threat of realizing that the property seller is not the actual owner of the property up for sale. For your information, title insurance is not available in all countries across the globe. Continue reading “Economies, ecosystems & smaller entities undergoing major change by blockchains”